An August 2008 survey of more than 150 senior executives with commercial responsibility from various medical device and diagnostics companies was conducted by MDDexec, a new organization focused on bringing insights to medical device and diagnostics companies. The survey confirms the need for change but also offers solutions to mitigate threats and capitalize on opportunities. The survey is analysed by Baba Awopetu, Marketing Manager, Stryker.
Our first Sales and Marketing Conference will be held 26-28 May, 2008, Boston. For more information please see www.mddexec.com/sales/ or contact keversole@eyeforpharma.com
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