MDD Exec

Baxa launches enhanced online product content
Kate
Pharma Expert Contributor

Aug 5, 2009



Medical device firm Baxa has introduced an updated, interactive functionality to the product pages on its corporate website.


The enhanced website content features an interface that grants users a more in-depth view of the entire Baxa product offering. With this new feature, users can get a 360-degree view and zoom in to see high-resolution product photos and, on key products.


This interactive image capability will enable viewers to see products from all different angles, gaining a better understanding of key attributes and how the product would work in their environments. The product detailing tools provide baxa.com visitors with better information to make purchasing decisions and to specify products that meet the specialised needs of health-system pharmacies.


In addition to complete product detailing, the updated website also provides a wide variety of complimentary training tools, technical papers and clinical resources that help users understand regulatory requirements, compliance guidelines and industry trends and best practices.